Jewels & Chocolate
Gayubo had the need to connect with a younger audience and expand their database. With that specific ask, we saw Mothers day as a perfect holiday to engage with.
We created an exact replica of one of Gayubo’s most luxurious jewel designs, made out of delicious Belgian chocolate. The only thing you had to do to send your mother a delicious jewel for mother’s day was to sign up on our microsite. We delivered the chocolate jewel to 100 Spanish moms for Mother’s Day.
Role: Art Director & Designer
Client: Gayubo
Agency: Swing Swing
HL: Happy Mother's Day
SUB: Want to give Mom a gift she'll never forget
Body copy: Go to HappyMothersDay.com, give us your info and we'll deliver to her for free, an exact replica of a spectacular Gayubo jewel, made entirely out of chocolate.
